Trends in the beauty industry are ever-changing. While keeping up with what’s “hot” can be challenging, it’s important for salon owners to stay up to date on the latest services and techniques in order to offer customers a unique and current experience.
So, what’s in lately? What are people raving about and wanting to try? Here are some trending salon services that you should consider adding to your price list.
Full, long lashes have always been coveted, but not everyone is born with them. Lash lifts have become increasingly popular due to their ability to give the appearance of longer, darker and more curled lashes without the need for lash extensions.
This service involves perming the natural lashes to create a lifted and more defined look that can last up to eight weeks. With minimal maintenance and a relatively quick process, lash lifts are a great addition to any salon’s menu.
Microblading is a semi-permanent makeup technique used to enhance and shape eyebrows. This service has gained popularity in recent years because of its ability to create fuller, more defined brows that can last up to 18 months.
With the rise of brow-focused trends like “feathered” or “ombre” brows, microblading has become a highly sought-after service for those wanting a long-term solution for perfect brows.
While grooming is something folks can do at home, it’s a service that many people prefer to have done by a professional. Offering eyebrow grooming services such as waxing, threading or tweezing can be a great way to draw in new clients and keep them coming back for regular maintenance.
While eyebrow grooming services are most popular among women, more men are starting to utilize them. Salon professionals who know how to groom brows on male clients can tap into a growing market and expand their services to a wider range of customers.
Traditional nail polish can chip and peel within a few days, making it frustrating for clients who want long-lasting color. Gel manicures have become increasingly popular for their ability to last up to two weeks without chipping or losing shine. With a wide range of colors and designs available, gel manicures are a fun and trendy addition to any salon’s services.
Balayage is a hair coloring technique that has taken the beauty world by storm. This freehand painting technique creates soft, natural-looking highlights and lowlights for a sun-kissed and dimensional look.
With its low maintenance upkeep and ability to work on all hair lengths and types, balayage has become a must-have service for those who love a casual, beachy look.
Trends are impermanent, so these services may not be popular forever. But right now, they’re in high demand, so capitalize on them while you can! By adding these trending salon services to your price list, you can attract new clients and keep existing ones satisfied, which translates to a successful and profitable business.
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