There are plenty of vital elements that contribute to the establishment and overall success of a small business. While the business plan and investors contribute to the startup’s development, other aspects, like location and equipment, facilitate its operations and sales.
When it comes to location and equipment, small businesses are no stranger to creating inclusive environments for their employees and customers.
With approximately 60 million individuals in the US living with a disability, business owners are brainstorming ways to accommodate customers and ensure everyone has a favorable experience while shopping. As ADA compliance continues to become a requirement, there are four important ADA facts small business owners should know when making improvements.
The Americans with Disabilities Act (ADA) restricts discrimination against individuals with disabilities in terms of transportation, employment, communications, access to local and state government programs, and other services.
This act promotes accessibility since it requires private agencies, organizations, and government offices to provide aides and services that will provide full, equal access and opportunities to everyone.
The ADA requires that corporations provide individuals with disabilities with the accommodations necessary to ensure they have the same experiences as other patrons. Within this law are several general guidelines that explain what “reasonable accommodations” are in relation to individuals with disabilities. In most cases, reasonable accommodations include accessible parking, wheelchair access, and sign language interpreters.
As is the case with many existing laws, it’s in a small business’s interest to adhere to the ADA. Failing to comply with ADA regulations can result in fines of significant amounts—up to $75,000 for the first violation and $150,000 for additional occurrences.
Moreover, organizations who fail to comply with ADA standards leave themselves open to injury claims, lawsuits, and penalties should someone injure themselves in a non-compliant setting.
Business owners who are unsure of how to make their business more accessible can start by exploring comfortable furniture! Consider adding elevators as an alternative for those with limited mobility.
A business would also benefit from ensuring its POS terminal is ADA-compliant. You can incorporate accommodations for those with visual impairments and limited use of their hands by adjusting color and contrast ratios and improving the accuracy of verbal commands.
Adapting to the needs of a target audience is a crucial factor in a corporation’s success. By knowing these important ADA facts, small business owners can provide a welcoming experience for everyone while avoiding potential lawsuits and fines.
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